After running a fencing company for 15 years, Jerry Walker pivoted to starting an AI fencing platform, FencePro.ai. Walker first built the program out of necessity after spending countless hours putting together estimates, reconnecting multiple tools, and being forced to re-enter data. The technology worked well, and he received an overwhelmingly great response from his customers, leading him to develop a multi-tenant system that would not only work for his company, but other fencing contractors as well. He then created a broader program for field trades, called SimpleOps.
With industry-leading AI technology at hand, the FencePro.ai team needed to integrate payments into the platform before officially going live.
A Partner in Kurv
When it came to integrating payments, Walker knew they needed more than just a provider. He wanted a partner who could provide reliable support, in addition to playing an instrumental role in building their payments stack.
According to Walker, “There are other companies out there that will allow you to integrate with them. Stripe is a huge one; they do have some integration available, and you can get that worked into your program as well. But first of all, Kurv answers the phone. That is a big plus.”
The FencePro.ai team also gained access to a full development team to design their payments infrastructure to their clients’ needs. Not only did Kurv integrate effective solutions, but they also demonstrated mutual investment in seeing the platforms’ success.
He further explained, “They instantly saw the value in the program and wanted to help build it with us, to be a partnership with us, as opposed to being a number on a scoreboard for somebody else.”
The FencePro.ai team partnered with Kurv in spring 2026, and by June they were able to launch.
How the Platform Works
FencePro.ai is designed specifically for fencing contractors, giving them a simplified, centralized user experience to build estimates quickly and share them with customers.
From there, the platform keeps contractors in control of their fencing jobs through:
- Automatic updates: As the job moves forward, the platform updates automatically and reports back to a dashboard that answers a contractor’s biggest daily questions: who owes money and what’s on the schedule this week and next.
- Tech access: Field techs can see their own schedules and material lists.
- Lead generation: A built-in tool lets contractors add a link to their website where homeowners can draw a fence on their own property and get a ballpark price, giving the homeowner a quick cost estimate and the contractor a new lead.
In terms of the user experience, Walker explains that, “It’s helpful, it’s visual, and it keeps all your leads connected right from the very beginning. It lets you give customers a visual estimate that looks more like a brochure than a spreadsheet.”
For other field trades, such as painting, irrigation, landscaping, hardscaping, and handyman work, Walker offers SimpleOps, which brings the same visual pipeline and online estimates without the complex fencing tools. Since many fence companies also take on decks, landscaping, and hardscapes, SimpleOps is built directly into FencePro.ai, keeping every job in the same place.
Since launching, Walker’s team created their own onboarding checklist, so new clients could submit complete underwriting packages up front, leading to faster approvals overall. When their clients are up and running and accepting payments, the transaction technology is directly powered by Kurv payments solutions.
The Preferred Solutions
Of the Kurv-provided payment solutions FencePro.ai offers, one has stood out in popularity among clients: dual pricing.
For the platform’s contractors, average tickets tend to fall in the $4,000-$5,000 range, so card fees of 3.5-4% add up quickly each month. By offering dual pricing, FencePro.ai offers its contractors a way to voluntarily offset some processing fees to customers who use cards.
According to Walker, none of his clients have passed on adding the dual pricing option. This behavior aligns with broader consumer insights from Kurv data, which found that only 6% of consumers would cancel a transaction if presented with a small convenience fee at checkout.
Dual pricing also adds an extra layer of flexibility for platform users and their customers. Walker explains, “It’s a small enough amount that the convenience is worth it for the contractor. That’s really what it’s about: keeping people from having to drive across town three, four, five, six times a week to collect a check. Convenience is what we’re trying to offer the contractor and the customer, along with the choice, so the customer can pay cash if they want to or put it on a credit card.”
In addition to dual pricing and traditional credit card processing, FencePro.ai contractors offer ACH payments for customers who prefer non-card options. On the business operations side, Walker relies on the Kurv Merchant Portal to manage subscriptions for his platforms. “Pretty much everything you need is in the dashboard,” he says.
On the Horizon
Next, Walker plans to develop an AI toolbox that he can add to both FencePro.ai and SimpleOps. Besides being able to draw fences on a property, this would calculate odd measurements, such as square footage across multiple polygons for landscaping jobs, saving contractors time on manual calculations. He also shared that his team would continue to build features and custom workflows based on client requests, since they’re agile and flexible enough to make those adjustments quickly.
As more contractors process through Kurv technology every day, Walker and his team are excited to see how FencePro.ai continues to grow with a dedicated payments partner by their side.
See both FencePro.ai and SimpleOps in action on the platforms’ websites.
